Tag Archive - marketing tips

Rooted Marketing: Preplanning Your Marketing as You Write Your Novel

tree roots

Today’s guest post is from author Dineen Miller, who shares great insights into how novelists can use marketing approaches nonfiction authors are familiar with, to build up early interest in their novel before it comes out. 

Nothing like a book contract to make you aware of what everyone else is doing. And you want to know what works best, right? The problem is, we’re looking for one formula in an industry that’s basically at the whim and whimsy of personal preference and word of mouth. Continue Reading…

Break the Rules to Become a Best Seller

breaking lightbulb

I’ve been turning our attention to nonfiction authors, featuring guest posts from authors and marketers who have great insights on how nonfiction writers can market and promote their books. Often these tips are entirely appropriate for fiction writers as well. Today’s guest post is from Rob Eager, author consultant and founder of Wildfire Marketing.

The publishing industry is going through an incredible amount of chaos and transformation. Some of this change is good, such as new technology, lower prices, and easier ways for people to get access to information. In contrast, some changes are bad, such as Borders Bookstores filing for bankruptcy, publishers working with lower budgets and less staff, and authors finding it harder than ever to land new publishing contracts. Continue Reading…

A Secret Method for Selling a Lot of Books

ugly cat in bookstore

Today’s guest post is by author and promoter Nick Thacker. He guest-posted earlier this year to great response on the topic of networking, so I am letting him hog a little more space here on Live Write Thrive to share some more great tips.

When I pitched this post originally, I was asked to provide insight as to what has “worked” for me as an author, as far as sales, marketing, and promotion is concerned. That made me think.

Am I really successful? How many books do I have to sell—or how many blog subscribers do I need to have—to be considered “successful?” Certainly it’s a subjective question, but I’ve had people ask me before what I’ve done to get to my current “success,” so I guess it’s time to do some self-examination. Continue Reading…

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