Nailing Your One-Sentence Story Concept

I’m launching my new online video course this month, so we’ve been taking a look at key elements novelists need to nail in order to construct a solid story. Whether you “pants it” or plot (see my recent post on that), your story concept has to be terrific to be worth not only your time (writing it) but also your reader’s time (reading it).

How can you expect anyone to devote ten or more of their precious hours to reading your novel if the concept is blah? Not a nice thing to subject anyone to. I, for my part, don’t want to waste anyone’s time, and I certainly don’t want my novels used to help put people to sleep (I’ve watched that malaise befall my husband many a night, but, thankfully, never when reading my novels).

I’m going to pull from a blog post I wrote a couple of years ago, when I was first gathering material for my upcoming (now published and very popular) book Layer Your Novel. I’m hoping you’ll see the value of taking the time to work on your story concept to ensure it’s a terrific one.

Be sure to check out my online course, too, if you want to master novel structure. Layering, starting with the ten key scenes, is the ticket. Believe me, I’ve seen many a novelist use this method to great success (and I hear a lot of praise for it week in and week out).

Most writers are clear about the inciting incident or initial disturbance that has to come near the start of the book. Yet, I see way too many novels in which there really isn’t a strong impacting incident. Or it’s in the wrong place.

I recently did a fifty-page critique on a novel (which wasn’t the author’s first novel either) that had fifty pages of setup. Backstory. Telling all about how the characters met, fell in love, got married, etc. What was the stated premise? Basically, it told of a man who has something precious taken from him and must face danger and horror to get that thing back. Huh? What did the first fifty pages have to do with any of that? Nothing.

That inciting incident wasn’t there. I imagine it shows up at some point later, but that’s way too late. The inciting incident has to come at the start of the story. It launches the story. Catapults it. You don’t want your story sitting in that little catapult bucket for weeks just waiting for someone to hit the lever and send it flying.

A ship’s voyage begins when it’s launched. Not when it’s sitting dry-docked for weeks, waiting.

Every great story is about some character in his ordinary world that gets veered off in a new or specific direction due to some incident. Michael Hauge nicely calls this an opportunity. Life is moving along and suddenly an opportunity presents itself, for good or ill—or both.

Whether it’s a parent’s kid getting kidnapped, a violent storm blowing into town, a ship of mutant dinosaurs or zombies that land on shore, or a young woman meeting a hot man, novels need that inciting incident to launch the premise.

Getting a Handle on the Premise

And what’s the premise? That’s the situation that calls for someone to do something about it.

A premise presupposes a situation. Someone with a reason, drive, need, compulsion—needs to deal with that situation.

You can fashion a premise by asking “What if?” What if a comet was about to hit Earth and scientists had to find a way to stop it? That idea makes way for a premise (situation setup), which makes way for a one-sentence story concept.

How do you go from premise to that important story concept? By adding in those key corner pillars of novel construction: the protagonist and his goal and the conflict with high stakes.

It’s so important writers understand this important structure of novels. Sure, this is going to vary a bit, but in every genre, novel structure is key. The stronger the foundation of a story, the better chance it will hold up.

And one of the keys to a strong foundation is that strong premise.

You Gotta Have Goal

If you don’t have a protagonist set up to go after some goal for the novel—a goal that veers the protagonist in a new direction by that inciting incident—you are going to have a hard time putting a solid novel together.

Yes, that sounds simplistic. It is. But I will stand by my belief that every great novel is about someone with passion going after a goal. And the premise that’s set up (the situation that needs remedying) is all about, yes, that character trying to reach his goal.

I know some of you are getting sick of hearing this from me. I’ve written countless blog posts and writing craft books centering on this, but I do so for a reason. Seriously, if even half the manuscripts I edited and critiqued had a clear, strong premise featuring a protagonist going passionately after a goal, I would not write so much about this. In fact, I’d jump up and down and sing silly little songs if even half of those manuscripts had this very basic and necessary foundation.

So, if you don’t have this understanding down, spend some time reading those blog posts and studying those books until you get it. You need to be able to write a one-sentence story concept (yes, one sentence) that tells the premise of your novel, featuring that protagonist and his goal, and what conflict or primary opposition he’s facing.

Example from Harry Potter and the Sorcerer’s Stone (via Randy Ingermanson): “A boy wizard begins training and must battle for his life with the Dark Lord who murdered his parents.”

Some call this a one-sentence pitch, a logline (usually for scripts). Scriptlogist.com makes this suggestion:

Here are three questions to ask yourself as you write your logline:

  1. Who is the main character and what does he or she want?
  2. Who (villain) or what is standing in the way of the main character?
  3. What makes this story unique?

I like Nathan Bransford’s simplified formula for a one-sentence pitch: “When [opening conflict] happens to [character(s)], they must [overcome conflict] to [complete their quest].”

The most challenging aspect of novel writing, to me is what to do with all those cool scene ideas and developments. When brainstorming my novels, I often have pages of notes and index cards. I have a ton of great scene ideas that have conflict and show progress and hindrance as the hero or heroine of my story strives to reach the goal.

But then comes the part when I have to lay it all out in the best and strongest fashion.

While I now do a lot of this intuitively after writing a lot of novels, I still need to break down the action into sections in a manageable way.

And this brings me to the basic framework we’re going to start looking at next week—the five key turning points in your novel (based on Michael Hauge’s story structure). Along with your inciting incident (turning point #1), we’ll take a look at the four other key developments in your story, and with those you’ll get a look at those first ten key scenes you need to plan out to begin the framework of your story.

So, first and foremost: get your premise clear and strong. Practice writing out your one-sentence story concept. If you can’t for the life of you figure out what your protagonist is after or what the central conflict is, you more than likely don’t have a strong concept, or maybe even a premise. And that’s a big problem.

If you are stuck and need help, hire me. Let’s work on this. You may have a very cool idea, but ideas are lumps of clay. They are just sitting on the table like blobs of nothing unless we turn them into powerful concepts.

Wanna share your one-sentence story concept in the comments?


Don’t guess what scenes you need in your novel. Don’t guess where your scenes go. Guessing usually leads to novel failure.

With the method, you’ll guess no more. You can write terrific novels, every time, if you follow this blueprint!

The course includes video modules for each lesson, slides and movie clips, and charts, along with passages from novels, to help you fully understand the content. You’ll also get handouts you can download, including worksheets to use to help you brainstorm your turning points, key scenes, and the protagonist’s transformational journey.

This course lays the foundation for the intuitive layering method outlined in Layer Your Novel: The Innovative Method for Plotting Your Scenes. Once you’ve mastered your ten key scenes, you’ll be ready to brainstorm your second layer of scenes. An online video course will be added to this school later this year to help you layer your next ten scenes!

International best-selling author Jerry Jenkins says of this layering method:

“I loved this book. There is so much here, yes, even for us pantsers—because in every novel manuscript there comes that point where we wish we were plotters. And as much as C. S. Lakin eschews winging it, her layering method actually allows for enough creativity and innovation that we get the best of both worlds.

If the idea of outlining repulses you, admit there are times when you wish you’d done it, and give Layer Your Novel a peek. It’ll make you a better storyteller.”

If you enroll in the course before August 20, 2018, you’ll get the course for only $49! That’s lifetime access with a 30-day money-back guarantee. So there’s nothing to lose by giving this a try. It may make novel writing so much easier for you!

Enroll HERE.

5 Responses to “Nailing Your One-Sentence Story Concept”

  1. Mary Rajotte August 13, 2018 at 1:41 pm #

    I LOVE Layer Your Novel! I’ve been studying the book for a while now and have used it to outline various stories. You mentioned that you will add another module for brainstorming the 2nd layer of scenes. Is that an additional charge or is it included in the original course?

    • cslakin August 13, 2018 at 1:58 pm #

      Thank you! I’m hoping to put another course together on the second layer, but that is going to be a big challenge and will take some time, for sure.

  2. Suzie Linville August 15, 2018 at 10:29 am #

    I love your Layer The Novel book and have read it front to back. Wondering if this online course offers additional information to help? And will the second layer be part of this course once you have it finished and ready to go?

    • cslakin August 15, 2018 at 1:26 pm #

      The course has a lot of extra info and looks at many stories (novels and movies) to bring out the points. And I hope to create another course for the second layer, but it’s going to take some time and lots of work. Thank you!

      • Suzie Linville August 15, 2018 at 2:41 pm #

        Thank you and I am now enrolled. Looking forward to learning more from you! I know this will help me shape up my first 50 pages to send you for review too!

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