
Today’s post is a reprint from years back, from author Dineen Miller, who shares great insights into how novelists can use marketing approaches nonfiction authors are familiar with, to build up early interest in their book before it comes out.
Nothing like a book contract to make you aware of what everyone else is doing. And you want to know what works best, right? The problem is, we’re looking for one formula in an industry that’s basically at the whim and whimsy of personal preference and word of mouth. Continue Reading…